Fundraising Survey Results

The Nonprofit Research Collaborative has conducted a survey of nonprofits to identify trends in fundraising. The results were recently published and offered some good insights such as:

• "44 percent of responding charities reported increases in funds raised."
• "Almost all methods of fundraising saw increased results at about 30 to 36 percent of responding charities."
• "Just over half (54%) of responding charities investing in direct mail or in major gifts reported increased revenue from the method in the first half of 2011."

Even though it has been a rough economic year, it seems that a lot of nonprofits are reporting increases in fundraising. This survey provides an optimistic view of the rest of 2011, especially as we enter the holiday season.

DMI is also conducting a survey regarding charitable giving in conjunction with The Survey and Policy Research Institute at San Jose State University. You can view the reports from 2009 and 2010 in DMI Links (toolbar on the right hand side).

If you are interested in receiving more information about our current or previous surveys, please let me know and we will be happy to discuss them with you.

--L

P.S. Stay dry everyone!