Wednesday, July 6, 2011

Mobile Barcode Promotion

Hope everyone enjoyed the nice long holiday weekend!

Who doesn't love discounts? I know I do! The USPS is offering discounts on postage through the Mobile Barcode Promotion from July 1st to August 31st.

"The U.S. Postal Service is offering business mailers an upfront 3% discount on First-Class Mail and Standard Mail letters and flats that include a mobile barcode."

A mobile barcode is a QR (2-D) barcode that you see on everything from magazine articles to billboard ads. You use a smartphone application to scan the barcode. "When scanned, these mobile barcodes can motivate an otherwise passive consumer to take immediate action: make a purchase, register for an event, or download a coupon."

I am very excited for this promotion because the USPS is offering a great incentive to test out this new technology.

Contact me to learn more about this promotion and how we can help implement this program for you!

--L

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